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H M Queen Elizabeth II Diamond Jubilee Coat Of Arms China Mug 1952-2012 $8.95 Queen Elizabeth Diamond Jubilee Coat of Arms Mug. Hand Made in Staffordshire England…. |
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H M Queen Elizabeth II Diamond Jubilee Coat Of Arms China Mug 1952-2012 $8.95 Queen Elizabeth Diamond Jubilee Coat of Arms Mug. Hand Made in Staffordshire England…. |
Every time someone occasionally see an ad campaign hits with the real, poignant and reminiscent of the vision of the great American novel (adapted from commercially for more than a generation saturated with attention 30 seconds), a company that captures the frustrations and aspirations of his time and keeps the light of the most cherished ideals of the nation.
In its summer campaign called "Go Forth", Levi has made the trade so compelling and brilliant poetry. The two ads produced by Wieden + Kennedy grainy recordings of 1890 Walt Whitman reciting two of his odes intrepid brilliant mind of America, "Pioneers! O Pioneers!" And "America."
The first commercial (linked at the bottom of this article) opens with a young man standing in the desert at sunset, burning the torch in his hand. Like thunder rumbling in the background, the words of Whitman, "Pioneers! O Pioneers! Come, children face tan and follow to prepare their weapons," sounds like a war cry of a generation and in every corner of the country's youth to look as if suddenly aware of the possibility and adventure in the world. recitation Whitman continues to collect images of the girl, pulling on jeans and prepares to leave the city of concrete in nature, the danger and the unknown.
The second announcement (link below this article) opens with a night scene, dimly lighted by a neon sign that says "America." The sign is crooked and a half submerged in water and debris in the background suggests a city in decline. The rockets explode over the sign, in reference to a certain poignant verse in the hymn, Whitman begins, "United States. Center for Girls of equality, son of equality. Everything, as endear'd" The following images -. Abandoned buildings, violent protests – That hard times while others – young, dynamic, muscular bending, climbing, jumping, kiss – an allusion to the tensile strength and U.S. beauty in the character.
The ads tap deeply into the consciousness of today's youth – teens and twentysomethings increasingly disappointed the world are the legacy, that tell a story about corruption and decay, of crisis and stagnation, but also the great ideals of America, how they suffer and how can be recaptured. "What happened to the American pioneer spirit?" ads appear asking the viewer. "What happened to that daring appeared to west through America to the danger and the unknown and saw an opportunity? "
As much as I like to see a great American literature has co-opted to sell clothes, I have to hand it to Levi's and W + K to take the pulse of a generation. On the other hand, I really hope that Generation Y can recover some of these ideals, and something more than aesthetics. By the web campaign for Levi's, W + K invented the fictional character Ozias Grayson. At the risk of increasing art something commercial, maybe there is something valuable we can take from him:
"I left my house and everything he knew because he feared the complacency that has grown me. Feared he would be content never to experience America beyond my hometown. But after listening to Whitman, this convenience has become in unthinkable, and my comfort has become my greatest burden. "
Commercial 1: http://www.youtube.com/v/mAXpJSvW5mA
Commercial 2: http://www.youtube.com/v/_uBsV8wAEhw
Royal Wedding – Prince William and Kate Middleton WAINGAFAT Wednesday
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